One-sentence summary of “3-D Trading – Powerful Tools to Change the Game in Your Most Important Deals”: Many negotiators focus only on one aspect of trading: tactics, as do many books and courses on the subject; this book goes further by adding two additional dimensions: the deal design — the art and science of reaching […]
One-sentence summary of “Meaningful: The story of ideas that fly”: According to Bernadette Jiwa, to offer maximum value to your customers, you have to present them with products that have meaning. By Bernadette Jiwa, 2015, 178 pages. Note: This chronicle is a guest article written by Franck Mattler Chronicle and summary of “Meaningful”: Here in […]
One-sentence summary of “Awaken the giant within”: To be successful, you have to succeed in mastering your emotions, body, relationships, belief and finance, in other words your whole life, which is what Anthony Robbins puts forward: capture your dreams. By Anthony Robbins, 1991, 566 pages. Note : This guest chronicle is by Quentin Cottereau from […]
With the advent of new technologies, it is a bad idea to maintain established out-of-date standards. Yet that is what many companies do when they choose to ignore evolution. The only risk they run is disruption. In fact, numerous start-upsemerge every month, and they know all too well that it’s a good idea to use […]
One sentence summary of “Three feet from gold”: Only spirit and attitude differentiate a winner from a loser and thanks to Greg’s story (a future ex-loser) and using interviews with great leaders of our generation, we gradually get to understand how to adopt these two ingredients in order to achieve success. By Sharon Lechter and […]
One-sentence summary of “Getting Everything You can Out of All You’ve Got”: There are three ways to develop a business: 1) increase the number of customers, 2) increase the average amount the customer spends and 3) increase the number of times the customer comes back and buys again. Getting Everything You can Out of All […]
One-sentence summary of “The 80/20 Principle – The Secret to Achieving More with Less”: Even though it seems counter-intuitive, The 80/20 Principle (also known as the Pareto Principle), based on a number of analyses, teaches us that 20% of our efforts generate 80% of the positive results in our life and guides us to identify […]
One-sentence summary of “Master Your Workday Now!”: Generally speaking we get anxious and stressed about work we need to complete at short notice; beyond a certain timeframe– typically a week and a half –tasks become vague, so we view the future beyond that week and a half with calm and serenity; Master Your Workday Now! […]
One-sentence summary of “Are You Indispensable ?”: To address the economic crisis and the evolution of the world of work, Seth Godin suggests we become “indispensable, unique and enterprising“, which should allow us to address our personal goals as much as the current needs of our society, with the common aim of changing the game. […]
One Sentence Summary of “Bit Literacy”: Many people are as unprepared for the onslaught of digital information in this new era as illiterates would be in a library, even the younger generation, as familiar as they are with computers, are not so with the massive amounts of information that come their way; this book teaches […]