Summary and book review of “The Sales Bible”: Jeffrey Gitomer, a sales veteran, provides in this book a broad range of guidance, tips, tricks, prospect and methods on how to sell better. Jeffrey Gitomer, 1994 (first edition), 2008 (current revised edition), 290 pages. Book review and summary of “The Sales Bible”: First of all, The […]
Summary and book review of “Meaningful: The story of ideas that fly”: According to Bernadette Jiwa, to offer maximum value to your customers, you have to present them with products that have meaning. By Bernadette Jiwa, 2015, 178 pages. Note: This chronicle is a guest article written by Franck Mattler Book review and summary of […]
Summary of “The millionaire messenger”: This book will teach you that your knowledge and experience have genuine market value. There are people out there who are interested in your knowledge, experts and are willing to pay for it. By Brendon Burchard, 2012, 254 pages. Note: This guest chronicle was written by David Barbion of the […]
SPIN Selling summary and book review: For a long time, the sales methods focused on the art of closing a sale: the greatest gurus said that this step was the most crucial, and that the more one attempted closing techniques during a sale, the more the sale was likely to be made; Neil Rackham’s research […]
Making It All Work summary: After having created a real revolution with his “GTD” organization method, David Allen follows up with the Control axis, that of Perspective, to create a real “life map”, which allows us to be more efficient and only efficient. Note: this summary of “Making It All Work” was written by Cédric […]
The Quick and Easy Way to Effective Speaking summary: Being eloquent or charismatic is not something innate, it can be learned, and Dale Carnegie shows how everyone can become a talented speaker in public with training and the application of some simple techniques, regardless of your level of studies. By Dale and Dorothy Carnegie and […]
Summary of “New Generation Business Model – A Guide for Visionaries, Revolutionaries, Challengers and Entrepreneurs“: Through many modern tools all organized around a matrix of nine units – called the business model canvas – this book gives client the method to invent, design and deploy new economic models or to challenge and change those that have become […]
Before You Quit Your Job summary: Robert T. Kiyosaki gives us the fundamentals that create successful and prosperous entrepreneurs and through a simple and easy-to-read style, he explains how he has built several multi-million dollar international businesses and describes his successes and his many failures in the book. By Robert T.Kiyosaki with Sharon L.Letcher, published […]
Summary of “The new business road test”: Most start-ups fail because entrepreneurs do not test their idea enough before entering the market; this book gives us a 7-step method to get test drive your company before even writing the business plan, thus allowing you to reject bad ideas and avoid the loss of valuable resources […]
Summary of “The List”: We all have dreams, and some of them constantly put off until tomorrow while we hardly dare to express others because they seem so outlandish. What if all it took to make those goals come true was a pencil and a piece of paper? By Yuval Abramovitz, 2014, 432 pages. Note: […]