One-sentence summary of “Atomic Habits”: The majority of people try to change their habits all their lives but fail because they try to change everything at once. Through Atomic Habits, James Clear explains how to break this pattern, highlighting the importance of tiny changes, marginal gains or even 1% improvements, which he encompasses under the […]
Summary of “The Cash Machine: Using the Theory of Constraints for Sales Management”: Most sales managers are experienced in face-to-face sales, but managing thousands of simultaneous sales is a different matter. It’s similar to a production line, from search leads to the collection, which can be improved by looking at the whole process as a […]
Summary of “No More Mister Nice Guy”: This book provides good-natured men with some practical advice on how to put their needs before those of others and to no longer put up with the frustration that this excessive kindness causes in their lives. By Robert A. Glover, 2005, 257 pages Note: This guest column was written […]
One-sentence summary of “The creative visualization workbook: Practical exercise manual”: The Creative Visualisation Workbook gives us the practical and tangible tools to use creative visualization on a daily basis and as a result, enables us to set our goals, aspirations and objectives and how to achieve them. By Shakti Gawain, 2011 (Trédaniel edition), 153 pages. […]
One-sentence summary of “The leader in you”: In this book, Dale Carnegie presents 16 fundamental and easy to apply principles to identify and develop people’s qualities as a leader. Personal and professional success guaranteed! By Dale Carnegie, 1995, 205 pages, improved version by Stuart R. Levine and Michael A. Crom Chronicle and summary of “The […]
One-sentence summary of The Ultimate Sales Machine: Most companies miss out on huge opportunities because they simultaneously leave out key elements that would allow them to get their business off the ground and the majority of their employees and executives give up too quickly on new concepts and ideas; Chet Holmes offers us in his […]
One-sentence summary from the book, My Life in Advertising : Claude Hopkins, a true pioneer of advertising and marketing, details in this book his life, including how he became one of the greatest advertising masters in the United States from the end of the 19th century until his retirement in 1923; My Life in Advertising […]
One-sentence summary of “The Subtle Art of Not Giving a Fuck: A Counterintuitive Approach to Living a Good Life”: Mark Manson invites us to go beyond the current discourse around self-development, which consists in forcing us to always be the “best” or the “most “, by practicing the subtle art of not giving a fuck, […]
; One-sentence summary of Real World Seduction : To seduce women, a man must be the PRIZE, i.e., he must make sure that the woman chases him and not the other way around; for this, the man must create a frame implying that it is the woman who chases him and not he who chases her; […]
One-sentence summary of the book “The 7 habits Highly Effective People”: In his book, the author lays out the seven habits of successful people, the seven fundamental principles that enable the most successful and entrepreneurial people to achieve their goals. Used on a daily basis, they will help those who practice them to live a […]