Secrets of a Healthy and Vibrant Life

The Blue Zones: Lessons for Living Longer from the People Who’ve Lived the Longest

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The Blue Zones - Dan Buettner

Summary of The Blue Zones: Dan Buettner has traveled the world in search of the Blue Zones: those places of the world where people live longer than elsewhere, and who are above all healthy. Discover the secrets of these communities and apply them to your lifestyle to extend your existence for several years. By Dan […]

Become a Sales and Marketing Guru

Purple Cow: transform your business by being remarkable

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Purple Cow: transform your business by being remarkable

Summary of “Purple Cow” by Seth Godin: Marketing expert Seth Godin offers suggestions on how to transform your business into a remarkable company thanks to the Purple Cow marketing concept. It consists of making your product exceptional and irreplaceable.  By Seth Godin, 2011, 177 pages. Note: The structure of the book is quite original. The […]

These Books Will Change Your Life

Books on happiness | Three outlines to help you choose the right one

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Books on happiness

How do we achieve happiness? And besides, what is happiness? For thousands of years, Man has asked himself these questions and never come up with definitive answers. If people don’t agree on specific answers or how to get there, each person can decide for themselves. So, to achieve this there’s nothing better than to take […]

Manage and Lead Your Team to Success

Our Iceberg Is Melting

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Our Iceberg is Melting

Summary of “Our Iceberg is Melting” by John Kotter and Holger Rathgeber: Through a fable about penguins whose iceberg is cracking, the authors convey a message for making change happen within our organizations; we learn that companies must constantly adapt in order to develop and that success can only be achieved with a collective and innovative spirit.  By John Kotter and Holger Rathgeber, 2018 (reissue), […]

Business and Entrepreneurship

Alibaba: The House That Jack Ma Built

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Summary of “Alibaba: The House That Jack Ma Built”: Duncan Clark tells us how, with a China in full swing, Jack Ma, a “simple” Chinese teacher passionate about English, was able to become, with his Alibaba e-commerce site, a web giant and one of the most influential entrepreneurs on the planet. By Duncan Clark, 2017, 208 pages Review and Summary of “Alibaba: The House That Jack Ma […]

Create and Innovate

Big Magic

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Big Magic

Summary of “Big Magic” by Elizabeth Gilbert: In sharing her personal experience as a writer, Elizabeth Gilbert offers us her philosophy of creativity. She reveals how to discover the creative nuggets that are tucked inside each one of us through magical creativity that must be shared without fear, in joy and wonder. By Elizabeth Gilbert, […]